Tuesday, October 14, 2008

Not about adoption but definitely about kids

I am using this blog entry to mention an upcoming event for a program called Communities in Schools (CIS).

The company I work for, Boom Creative, took on CIS as a pro bono client. In working with CIS we found out that Spokane County has a dropout rate of one in three. That is a staggering number and one that has not sat well with us. In fact, if you can believe it, Spokane Schools itself has about a 40% dropout rate. Both of these numbers are higher than the state and national averages. In response to this crisis, Boom has worked alongside CIS to create a public awareness campaign to educate our community about the problem and about CIS (while they are a nationally recognized organization, CIS is new to Spokane).

On Thursday, October 23rd, CIS will be hosting a fund-raising event to kick off the public awareness campaign which will include television spots, print ads, billboards, and other materials. I will post the TV spots once they are completed. In the meantime, click below to see the invitation and to learn more about this important event for CIS. And please, if you can, attend and spread the word to anyone living in this area.


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